We often talk about the poultry business, which involves raising broilers, ducks, turkeys and geese to sell the meat or eggs. It is a business idea that requires a lot of work, time and commitment to make a good profit. The most common bird to raise and sell its meat or eggs is the chicken. So today we will focus on talking about that.

Starting a poultry business can be very lucrative, as long as it is done right. Chicken meat and eggs are very popular foods around the world, so it will always be profitable. The idea is to turn the small business into a big chicken breeding company, but that is what you have to concentrate on. So take your time to learn all about chicken farming and about your market. Remember that you have to enter a good and reliable market so that your business can grow evenly.

Starting broiler breeding business


As with any chicken breeding business, you need to have plenty of space to start up. You can quietly start the business in your backyard, until you get a field or other larger establishment. However, if you decide to rent or buy a piece of land, you should look for one that has easy access to the urban area or the market. If you set up your poultry business near a major city, your business has a much better chance of growing and being successful.

Chicken Breed

Before starting your poultry business, you should decide what breed of chicken you will raise, as there are many breeds, which are classified into light, heavy and medium. Each breed is cared for and fed differently. So ideally, you should seek information in your city about which breed is consumed by the shops. Likewise, I will now name and focus on the heavy breeds, because they are the ones used for breeding chickens.

The heavy broilers are of English and Asian origin, where the main breeds are

  • – Orpington: There are three varieties; Chamois, Black and White.
  • – White Cornish: Its main characteristic is its wide breast.
  • – White American / Wyandottes: Originally from the USA. One is white and the other black and white.

It is also best to find out which breed is marketed in your city, especially if you live in Latin America or Spain. Because in many countries they have made new crosses with the breeds mentioned above.

Broiler Housing

For excellent chicken farming, housing must be optimal. In order to build an ideal home, the chickens must be protected from the weather, whether it be intense cold, rain, strong winds, the sun or predators that can kill them.

Remember that a chicken house must have a normal temperature and have adequate ventilation. You will also need to prevent other people from entering your poultry house, because chickens can get stinky. And as for cleanliness and hygiene, you will need to cement the floor, as many poultry farmers do, so it will be much quicker to keep the house clean. And since cement is usually cold, you should ideally add sawdust.

Now if you have money to make large investments, you can choose to implement cages, or an air-conditioned shed (which is ideal).

Necessary Equipment

As in any business, in this one you will also need some tools to be able to manage the business completely and profitably. The main equipment you will need is: drinking troughs, cages, egg trays, lighting system. You will also need to find out, because depending on the breed, the elements may vary.

Feeding of broilers

For your chicken breeding business to function properly, you will have to concentrate on finding quality feed. Because the success of the fattening, is thanks to the balanced food you give. Keep in mind that the balanced food will be the biggest cat you’ll ever have, sometimes exceeding 70%.

Although if you don’t want to spend a lot of money from the beginning, you can choose to give 50% quality food and 50% average quality. Another thing you should keep in mind is water, which is essential for your animals and try to make it drinkable to prevent the chickens from stinking up.


Disease is very common in poultry, so you should keep your cages or sheds clean and tidy. By keeping everything clean, you can reduce the risk of disease outbreaks. Remember that any pests in your birds can quickly wipe out your poultry business.

Other things that must be strictly followed are vaccinations. Avoiding infections by regularly disinfecting the items that come into the pen will prevent you from getting several headaches. Keep in mind, that you can also transmit any disease, so be sure to wear gloves or disinfect your hands and feet.

Risks and challenges

Disease Outbreaks: This is one of the main problems and risks in this business. As I said before, a disease outbreak can lead to the ruin of your poultry business. So take all the necessary disinfection measures.

Bad Feed: As I said, in the fattening business, you must invest in quality feed. So make sure you buy high quality feed so that your birds can grow and be productive.

Chicken Theft: Although in some countries there is nothing to worry about, in others you have to be very careful. Because your neighbour or your own employees may steal your chickens and eggs. So secure your shed with fences and try to make it as airtight as possible.

To close the issue of chicken farming: make sure you get all the necessary details before you start. As I mentioned before, it is best to go to several companies or associations to get detailed information about the breeders in your city and which breeds are the most sold. As far as investment is concerned, to have a well set up hatchery you need about usd10.000, although you can also start with much less.

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How to Start a Broiler Raising Business Plan